Social Media
Social media is your additional touchpoint into your customers lives, when managed effectively.
Just as a regularly updated website is the required foundation of your online presence, social media can give you additional touch-points to reach existing and new customers.
We can provide social media help on an “as-needed” basis to fill in as your business stays active on social media without eating up all of YOUR time.
Depending on your business and industry, the social media channels you use will vary according to where your clients are “hanging out” online.
And it’s not enough to simply create the channels suggested to you, you need to account for the time involved to post regularly as an ongoing endeavour. A Facebook, Instagram, Twitter or Google Business page that is not regularly updated quickly becomes a negative aspect of your online presence in the eyes of current and future clients.
Cheerful Media can create and maintain your social media channels effectively but this task is a two-way street and requires regular contact and input with the client.
As the biggest social media channel, Facebook is as-required a channel to have as possible.
Your profile needs to be concise and engaging by providing the information about what you do and where you are.
Building an audience of people that “Like” and “Follow” your page can be hard.
Responding to reviews can be time consuming and frustrating.
Regular posts, including images and videos, will have a positive impact on how people view your business, services and staff.
Currently the second largest social media channel, Instagram provides a visual platform form you to showcase people and products.
Content needs to be very engaging to stop people from just scrolling past your posts.
Use of hashtags is very important to gain new followers.
As a quick-news social media channel, Twitter can build your brand voice when you engage your audience with relevant information and on-the-spot announcements.
Building followers can be difficult unless relative information is posted regularly that is highly relevant to what you do.
As the gorilla on the internet, Google commands a required presence and Google Business Pages can drive traffic to your website and business, as you probably already have a Google Business Page even if you didn’t set one up.
Up-to-date business information and related posts and images should be a part of your regular online marketing efforts.
Responding to customer reviews can be time consuming and managing negative reviews with Google to have them removed is a huge task on its own.
What Cheerful Media Offers
We publish regularly to your selected social media channels (Facebook, Instagram, Twitter) and provide the graphic design and copy writing for customized posts that reflect your personal brand and services offered.
4+ Posts Per Week
A minimum of two Posts plus 2 Stories per week are published to your Facebook, Instagram and/or Twitter channels. Additional posts are made for your “New Listings” promotion.
Relatable Messages
Social media messages include info buyers and sellers should know about your offered services as well as about holidays and seasonal information.
Lead Generation
Your posts and stories are crafted for likes, to increase followers and encourage contact with you.
2-3 page feed posts per week, plus 2 Facebook Stories published per week.
Posts include information about the services you offer and topical subject including holidays, seasonal information and other post types to get your page follower’s attention, likes and comments.
Posts are scheduled with Facebook’s suggested post times when your page followers are most likely to be active.
A minimum of two Facebook feed posts per week are published.
We also publish 2 Facebook Stories per week.
Additional posts include showing and new listing posts.
Post dates/times are selected when you’re page followers are most likely to be active.
We publish 2 Facebook Stories per week for you.
Generally these feature National or International days of celebration (i/e. Mother’s Day), holidays and also will feature your services.
You will receive a monthly report detailing your Facebook traffic.
2-3 page feed posts per week, plus 2 Instagram Stories published per week.
Posts include information about the services you offer and topical subject including holidays, seasonal information and other post types to get your page follower’s attention, likes and comments.
Posts are scheduled with Instagram’s suggested post times when your page followers are most likely to be active.
A minimum of two Instagram posts per week are published.
We also publish 2 Instagram Stories per week.
Additional posts include showing and new listing posts.
Post dates/times are selected when you’re page followers are most likely to be active.
We publish 2 Instagram Stories per week for you.
Generally these feature National or International days of celebration (i/e. Mother’s Day), holidays and also will feature your services.
You will receive a monthly report detailing your Instagram traffic.
2-3 Twitter feed posts per week.
Posts include information about the services you offer and topical subject including holidays, seasonal information and other post types to get your page follower’s attention, likes and comments.
A minimum of two Twitter posts per week are published.
Additional posts include showing and new listing posts.
Post dates/times are selected when you’re Twitter followers are most likely to be active.
You will receive a monthly report detailing your Twitter traffic.
Google Business Page Management
Google Business Pages are the best source of free targeted traffic!
We will manage your Google Business Page and ensure your public information is current and reflects your business, experience and services. You may already have a Google Business Page if someone has left you a Google Review, it’s important that you claim it and update it. There is a setup charge if you do not currently have a Google Business Page for your real estate business.
- Two posts/photos per month
- Review your services and images published to your Google Business Page and ensure your information is up-to-date (Google allows anyone to provide updates to your Business Page and these need prompt review and correcting on a regular basis)
- Google Reviews management
- Monthly traffic reports
Contact Robert and we can discuss leveraging Google to your advantage. Take a look at a client Google Business Page here.
If you don’t have a Google Business Page listing, you’re missing out on the biggest source of free traffic and lead generation!
